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Nature Trade Center Inc.

Visit the Nature Trade Center Inc. website.

Nature Trade Center Inc. A direct response agency Solid strategy backed by a fully integrated marketing plan. Great designs are really nothing but pretty pictures and great ideas that collect dust without the expertise of an integrated marketing plan. If you want measurable results that will show a greater ROI, then you want a seasoned team that can light the fire.

Once we understand the demographics and psychographics of your best customers, we can work to build an "ideal customer model". Armed with that important information, we will devise a sound strategy to target new prospects that match your ideal customer model.

A partial list of the types of direct response marketing that NTC has been involved with includes:

Direct mail (including magalogs, component packages, inserts, postcards and catalogs)
Direct marketing websites
Direct response TV commercials and infomercials
Direct response radio
Direct response display ads
Promotional premiums
Email marketing
Database marketing
Inserts and newsletters
Viral marketing

But NTC is much more than just marketing. NTC follows up with a full implementation of fulfillment and customer service to make certain that your creative ideas are managed for optimal ROI. This includes but is not limited to shipping of product, list management, maximizing telemarketing programs, co-ordination of web marketing, premiums and merchant account management.

Nature Trade center prides itself as being a leader in campaign analysis so you maximize revenue and profitability. Campaign analysis includes, but is not limited to data management, list profitability, plus an overall statistical analysis of each facet of the marketing program.

William Tarmey- Owner/ Manager/ Chief Operating Manager

William is a self taught direct response operations expert who got his start with ITV and informercial production and development. Bill worked as an outside consultant with Nature Trade for 4 years before he purchased the company and decided to carve out his future. He has developed the most professional reporting and statistical analysissystem for direct response in the entire industry. He is a master at integrating computer programmers,  graphic design artists, analysts and other department managers so that all campaigns are coordinated properly and acurate statistics may be reported. Bill works with clients on campaign management including list analytics, data management, list hygiene, merge/purge, file segmentation, multi-file consolidation, match back analysis, customer profiling, database conversion, response modeling and more. Bill understands how to gain knowledge from the data and marry it with your marketing program to deliver measured results. You can challenge Bill with any Direct Reponse problem and he will give you accurate answers and implement a winning strategy.

Robert Riess, VP Marketing

For 27 years, Robert Riess has been making his mark as a direct response genius, creating concepts, crafting copy, and producing measurable results for his own companies and on behalf of national and global clients. As a proven Senior Strategist, Robert helped grow and develop direct mail and print programs that were innovative and new to direct response. Robert is credited with the most innovative marketing techniques for nutritional supplements. Riess developed the first magalog to sell nutritional products. He also was the first to use risk free trial offers together with innovative telephone scripts to increase average order size and lifetime customer value.  Riess is also a master at implementing novel premiums to help increae call volumes and conversion ratios.

As VP of marketing of Nature Trade Center Inc. Robert oversees the company's growth in all marketing areas including but not limited to TV short and long form, direct mail, internet, space and radio advertising

Al Laufer- VP- Direct Mail

Al Laufer, a 30-year veteran of the industry, oversees growth and development at Nature Trade Center. He also manages all aspect of direct response campaigns plus the operational and administrative staff.

Al's expertise in building complex lead generation programs and creative sales campaigns has grown his reputation as one of the most knowledgeable direct response managers in the business. Al is known as someone who fully understands direct marketing landscape and strives to make each campaign exceed expectations and build momentum for the next.

According to Al, We not only provide strategic development and creative services, but we implement those strategies on behalf of the client. "I think we have been able to increase the bottom line on all promotions due to our unique relationship with strategic partners who trust us. By coordinating the expertise of our in house professionals and our strategic partners, we are able to offer the best in expert creative services, graphic design, fulfillment, customer service and all other aspects of an integrated direct response campaign."

Kristal Kunshier, Ann Lindahl and Dave Thomas

These 3 professionals head up our in house design team. They are proficient at space and direct mail graphic design as well as internet, websites, landing pages and email campaignsoversees all aspects of graphic design including but not limited to document layout, label creation, logo creation, image manipulation, document corrections and final printing set up.

Trish Richardson

Trish reconciles inventory, continuity numbers and shipments with fulfillment centers on a weekly basis. Assists with the production of products e.g. labels, bottle sizes and PO?s to manufactures. Edits labels and submits for approval. Edits all creative and match with script (ensure company, product, pricing etc. are identical). Informs fulfillment house and call centers of promotions and available offers. Reviews Sales Reports from call center and inputs into our daily count system. Reviews and Approves files in InSite for Spencer. Proofreads creative copy and submits revisions to in-house graphic designer. Reconciles Com-Pak inventory with RRD/Spencer and plans next mailer. Sets up 800 numbers, finalize script, and tests. Works with layout artist to finalize creative layout. Works with printer to obtain competitive quotes, complete additional copy changes, and transfer final copy to printer.

Do not wait a minute longer to employ proven direct marketing strategies you can use to double or even triple the response you get from your advertising and marketing whether you?re an experienced direct marketer looking for ways to improve response to your existing advertising campaign or are just getting started in direct response marketing and need help ensuring that your first campaign is a success we've helped small companies become big companies turning a number of our clients into millionaires and multimillion-dollar corporations and we've helped large, established companies beat back their competition and grow even bigger.

Developing your marketing campaign and selling your products is something Nature Trade Center does better than anyone else. It is a knowledge that has taken 27 years to develop and has helped make Nature Trade Center a leader in marketing nutritional supplements through all forms of direct response. NTC is ready to start generating sales and leads for you. Call now to find out about some of our bold new strategies that will help to build your company into a national powerhouse. For more information on Nature Trade Center Inc. contact Dream Team Direct: